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Traffic Looks Inflated by Bots or Invalid Clicks

Step-by-step help for troubleshooting / links and tracking, including where to click, what to change, and how to confirm it worked.

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Traffic Looks Inflated by Bots or Invalid Clicks

Troubleshooting / Links and Tracking

How this article is organized
Go hereUse the route chips to see the exact menu path before you click.
Do thisFollow the action callout to make the change without extra guesswork.
ConfirmUse the verification cue to make sure the fix actually worked.

Click volume spikes without matching conversions or engagement.


Where to Check in PassiveWP

WordPress Admin -> PassiveWP -> Branded Links -> My Links

Step-by-Step Fix Walkthrough

Fix Step 1: Enable/verify bot filtering settings.

Go here WordPress AdminPassiveWPBranded LinksMy Links

Do this In WordPress AdminPassiveWPBranded LinksMy Links, do this in order: open the relevant panel, find the control related to "Enable/verify bot filtering settings.", apply one change, click Save/Run, then reload once to confirm it stuck.

Confirm Private-window click tests should route correctly and keep required attribution params.

Fix Step 2: Lower velocity threshold gradually and monitor impact.

Go here WordPress AdminPassiveWPBranded LinksMy Links

Do this In WordPress AdminPassiveWPBranded LinksMy Links, do this in order: open the relevant panel, find the control related to "Lower velocity threshold gradually and monitor impact.", apply one change, click Save/Run, then reload once to confirm it stuck.

Confirm Private-window click tests should route correctly and keep required attribution params.

Fix Step 3: Segment traffic source performance to isolate poor quality channels.

Go here WordPress AdminPassiveWPBranded LinksMy Links

Do this In WordPress AdminPassiveWPBranded LinksMy Links, do this in order: open the relevant panel, find the control related to "Segment traffic source performance to isolate poor quality channels.", apply one change, click Save/Run, then reload once to confirm it stuck.

Confirm Private-window click tests should route correctly and keep required attribution params.

Fix Step 4: Block or reduce spend on suspicious sources.

Go here WordPress AdminPassiveWPBranded LinksMy Links

Do this In WordPress AdminPassiveWPBranded LinksMy Links, do this in order: open the relevant panel, find the control related to "Block or reduce spend on suspicious sources.", apply one change, click Save/Run, then reload once to confirm it stuck.

Confirm Private-window click tests should route correctly and keep required attribution params.

Most Common Causes

  • Bot/referrer spam hitting public links.
  • Velocity thresholds too relaxed for your traffic profile.
  • Paid traffic quality issues from one source.

How to Prevent It Next Time

  • Set weekly fraud-quality review routine.
  • Use source-level controls before scaling ad budgets.
  • Track conversion quality, not just click quantity.

When to Contact Support

  • You completed every fix step and still get the same error.
  • The issue impacts revenue-critical pages or high-volume campaigns.
  • You can share timestamps, affected link/product IDs, and screenshots of the exact error state.

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