Press Kit
Everything you need to write about PassiveWP.
Use this page for logos, product screenshots, founder photos, demo links, and clean copy for reviews, newsletters, partner pages, and launch coverage.
Logos + screenshotsFounder quotesDemo library
Asset Essentials
Start with the basics.
Logos, founder media, and the demo library are the fastest things most people need.
Screenshot Library
More of the product, organized cleanly.
These are the screenshots already used across the site, grouped so press and partners can grab the right visuals fast.
Dashboard & Analytics
Performance views, winners, and reporting screenshots.
Content Strategy & Automation
Planning, queues, and publishing workflow visuals.
Money Pages & Blocks
Editor, block, and product display screenshots.
Branded Links
Short-link management and analytics shots.
Research & Earnings
Product research and Amazon earnings visuals.
Themes & Design
Theme and visual system screenshots for block styling.
Quick Facts
The short version.
Enough context for a review, roundup, newsletter mention, or partner page.
Company
Affiliate App, LLC
Product
PassiveWP
Category
WordPress affiliate workflow plugin
Founded
August 2024
Short description
PassiveWP is a WordPress affiliate workflow plugin for creators who want to plan content, keep publishing moving, build better money pages, and optimize what earns.
Boilerplate
PassiveWP helps affiliate publishers run more of the workflow inside WordPress, from topic planning and publishing to branded links, money pages, and performance insights. It is built for creators who want cleaner execution instead of juggling disconnected tools.
Founder bio
Nathan Lampe is the founder of PassiveWP. He builds software for WordPress affiliate publishers who want a simpler way to publish, optimize, and grow revenue from the same site they already run.
Founder Quotes
“PassiveWP is built so strategy, publishing, money pages, and optimization all live in one workflow inside WordPress.”
“Affiliate publishers do not need more disconnected tools. They need a better system for shipping pages that earn.”
“The goal is not generic AI output. The goal is better affiliate pages, cleaner execution, and faster iteration.”
Need Something Custom?
Email us for a quote, screenshot, or custom asset pack.
If you need a founder quote, alternate crop, or partner-specific assets, we can help quickly.
