Postback delivery failures continue and conversions lag.
Where to Check in PassiveWP
WordPress Admin -> PassiveWP -> Branded Links -> My Links
Step-by-Step Fix Walkthrough
Fix Step 1: Confirm endpoint URL and required parameters with network docs.
Go here WordPress Admin→PassiveWP→Branded Links→My Links
Do this In "Compliance & Forwarding", choose Forwarding Mode (None/All/Allowlist), save, then test URL params in private browsing.
Confirm Private-window click tests should route correctly and keep required attribution params.
Fix Step 2: Validate one manual test payload.
Go here WordPress Admin→PassiveWP→Branded Links→My Links
Do this Open WordPress Admin→PassiveWP→Branded Links→My Links, click the test/validate action in that screen, and wait for the result notice before continuing.
Confirm Private-window click tests should route correctly and keep required attribution params.
Fix Step 3: Check retry queue and monitor for eventual success.
Go here WordPress Admin→PassiveWP→Branded Links→My Links
Do this In WordPress Admin→PassiveWP→Branded Links→My Links, do this in order: open the relevant panel, find the control related to "Check retry queue and monitor for eventual success.", apply one change, click Save/Run, then reload once to confirm it stuck.
Confirm Private-window click tests should route correctly and keep required attribution params.
Fix Step 4: Reduce optional parameters to isolate failures.
Go here WordPress Admin→PassiveWP→Branded Links→My Links
Do this In "Compliance & Forwarding", choose Forwarding Mode (None/All/Allowlist), save, then test URL params in private browsing.
Confirm Private-window click tests should route correctly and keep required attribution params.
Most Common Causes
- Network endpoint downtime or strict validation rules.
- Parameter mapping mismatch.
- Temporary connectivity or timeout issues.
How to Prevent It Next Time
- Keep integration checklists per network.
- Re-test after network-side template changes.
- Alert on repeated retry failures.
When to Contact Support
- You completed every fix step and still get the same error.
- The issue impacts revenue-critical pages or high-volume campaigns.
- You can share timestamps, affected link/product IDs, and screenshots of the exact error state.
